Understanding Data Strategy for Charting the Course of Digital Business Transformation

Antonio Grasso
6 min readJul 19, 2023

In the fast-paced race of digital transformation, businesses have been sprinting, using every technological advancement to push boundaries, spark innovation, and increase efficiency. But as we cross the threshold into a new era — one driven by algorithms that I call the post-digital era — it’s becoming increasingly clear that data isn’t just the breadcrumbs left in our wake. Instead, it’s a goldmine of potential, a fundamental asset that will shape the future of business. Recognizing the critical role of data

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Antonio Grasso

Author, technologist, sustainability advocate | FRSA | B2B digital creator & influencer | Founder & CEO @dbi.srl