Panasonic’s “I will do it first” Philosophy: For Individuals, Companies, and the Environment

Antonio Grasso
4 min readAug 8, 2022

Article in partnership with Panasonic.

Foremost, I want to start with a confession: Whenever I see news stories and headlines about climate change, I feel a sense of horror and hopelessness. Nevertheless, I also hear a little voice of hope in my mind that reminds me to take action in my own small way. For example, it has led me to consume less energy driving my car, use 100% renewable energy at home and in my business, and sort my waste with the utmost precision.

Antonio Grasso

Entrepreneur, technologist, sustainability advocate | FRSA | B2B digital creator & influencer | Author, mentor, researcher, speaker | Founder & CEO