IBM’s “Let’s Create”: Where innovation is forged

Article in partnership with IBM.

Creativity can be regarded as an attitude, an ability that all human beings share, or — as Albert Einstein once said — where intelligence has fun. One thing that we can all agree on is creativity has played a central role in the development and evolution of Western civilization, insofar as it has allowed us to consistently improve our material, social, and cultural conditions.

In lead-up to the digital age, we have achieved extraordinary things. Chief among them, we have transformed our…